Fairfood would like to enable consumers to choose fair food and beverage products. To this end, Fairfood compares the fairness of brand products by means of a questionnaire, the Product Fairness Questionnaire (PFQ). The aim of Fairfood’s annual Product Fairness investigation is to enable consumers to make an informed choice about the food and beverages they buy.  This is the third year that Fairfood has conducted the Product Fairness investigation.

All of the questions are based on international Model Standards of Conduct and inquire after the achievements in (increasing) social, ecological, and economical sustainability in the food chain. Fairfood will publish the results of this investigation in June 2008.

On this webpage we have posted a number of documents that you can download:

• The Product Fairness Questionnaire 2008
• Product Analysis Methodology
• Product Fairness Questionnaire Q&A
• Overview of Conventions and Agreements

In the menu on the left you will also find a model questionnaire filled out by a fictitious company called “The Good Papaya Company”. This model can be used as a reference for filling out the Product Fairness Questionnaire.