Fairtrade fights poverty and promotes development. Both consumers and  producers take their responsibility for sustainability. Farmer organisations and plantations in developing countries have to meet social and ecological standards. The costs of this sustainable way of working are calculated in the price of the product. The trader never pays less than a fixed minimum price and, furthermore, an extra premium is paid to make it possible to invest in development.

Fairtrade Labelling set up these trade conditions because when prices are too low it is impossible to pay liveable wages, comply with working rights and respect  the environment. 

 
Fairfood in relation to fairtrade

Through the Product Fairness investigation, Fairfood asks brand owners a number of set questions. A number of these questions are already answered positively by the faitrade certification, such as questions on child labour, recycling, fair trade, air pollution and  threatened  living conditions related to water access, fishing, forests and cattle.